We are committed to reducing barriers so that we can work together easier to create large-scale impact. To do this, HortiHeroes teams up with various ecosystem partners, such as tech start-up incubator YES!Delft.

In addition, start-ups get access to potential clients, financing, facilities and partners, while the established companies are in direct contact with new technologies, business models and talent.

Criteria HortiHeroes Startup / Scale-up

  • Team: You are a complementary team (more than 1 person) who is fully committed to the project
  • (for example a ‘hustler (CEO), hacker (CTO) and hipster (designer) who are entrepreneurial and don’t take it as ‘a side or study project’).
  • Ambition: You have a common ambition, vision, and mentality. You want and are able to make a success out of this.
  • Dream: you contribute to the HortiHeroes dream; Zero Hunger in a liveable world.
  • Innovative Product: you develop/deliver a new value proposition to the Food & Flower industry. A clear market demand or problem solution is required.
  • Business model: you have (international) growth potential with a scalable business model.

Apply for the start-up program here: 

What the HortiHeroes Start-up Program offers for start-ups:

  • Access to knowledge and network in the Food & Flower Industry through our innovation managers, intrapreneurs, (international) industry experts and knowledge institutions.
  • Peer network with our HortiHeroes Founder Slack group, co- & networking once a month with other startup/scale-up founders during a event, online or in World Horti Center.
  • Pitch and showcase possibilities at various diverse (inter)national
    HortiHeroes (HeroFestival) and Partner events, but also exposure in trade magazines, online media and the year round trade fair at the World Horti Center.
  • Start-up expertise concerning amongst others the organisational structure, financials and legal issues such as IP.
  • Stay tuned … as is to be expected from a start-up, we are continually
    developing our programs, and we love to do that together with the market – that means you! Please share your needs such as (co-)workplaces, financing, the upcoming start-up toolbox and your international ambitions, and we’ll grow together. ‘Alone we are smart, together we are heroic’.

Apply as start-up and become part of the HortiHeroes Start-up Community.

By actively being a part of the HortiHeroes community, you’re contributing to the growth of your idea, product or company. The first year is free of charge, however for some events or programmes a participation fee is asked. After an intake you will also be visibly profiled on our website.

Apply for the start-up program here: